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Destination Showcase Tags ListeNation to Assist With Attendee Retention

Tomorrow, June 27th, the Destination Marketing Association International (DMAI) opens its doors for Destinations Showcase – Chicago Conference and Expo at the Donald E. Stephens Convention Center in Rosemont, Illinois.

This event brings meeting planners, event marketers and organizers from throughout the country to the Chicago area for one full day of Education, Networking.  The Trade Show floor presents the opportunity to meet with various destinations from throughout the US as well as select International destinations.

The DMAI, like many organizations that ListeNation works with, has the challenge of retaining pre-registered attendees who sign up for their Free Conference and Expo Pass.  Attendees need to be reminded within a few days of the event about the value of attending the event so that their Attendee Marketing efforts are not in vain.

To address this challenge DMAI’s Marketing Manager Brady Lutsko sends a reminder call to all pre-registered attendees three days prior to the start of the event highlighting the reasons why they should show up on site.

“In addition to getting folks to register, we want to be sure that they actually show up and provide leads for our exhibitors. We use ListeNation to leave a voicemail message that compliments the email reminders that we send attendees before each show, which in turn helps us reduce attrition.”

Click below to hear the call that was sent to all Pre-Registered Attendees.

Listen to


If your event could benefit from this type of reminder, please Contact ListeNation today.


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